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Let's Get StartedWhy do I need a website when I can use social media?
A website is your own piece of the internet that you fully control – social media isn’t.
Here’s why a proper website still beats relying only on Facebook, Instagram or TikTok:
- You own it – Platforms can change rules, limit your reach, suspend accounts or even shut down overnight. Your website can never be taken away.
- Customers trust you more – A professional site with your own domain (like www.yourbusiness.co.za) looks far more legitimate than just a Facebook page.
- You show up on Google – People searching “plumber near me” or “hair salon Johannesburg” will find your website, not your Instagram profile.
- No distractions – On social media, visitors see ads, friends’ posts and competitors. On your site, the focus is 100% on your business and your offer.
- You collect leads 24/7 – Booking forms, WhatsApp buttons and contact details work even when you’re sleeping; social media algorithms often hide your posts.
- It grows with your business – Add an online store, booking system, menu or portfolio whenever you’re ready – something social media pages can’t do properly.
- In short – Social media is great for staying visible and chatting with customers, but a website is your real online home and the foundation every serious business needs.